Michelle Blakely

For over 12 years, Michelle developed and perfected powerful solutions and products at her own training company, Blakely FIT. During that time, she was more than a highly esteemed trainer, twice named the city's best by the Chicago Reader. She also became a small-business specialist, increasing Blakely FIT’s revenue during its last four fiscal years by 50 percent. Along the way, Michelle has broadened her sphere of influence as a nationally recognized fitness industry expert. She pens columns for respected trade magazines like PFP and Club Industry, speaks at training groups like the NSCA, and gets tapped as a go-to source by media outlets like PreventionGood Housekeeping and Oprah.com.

The Women In Fitness Association

Michelle Blakely
Reader's Digest
Chicago Reader Best of Chicago
Good Housekeeping

Why Jake and Jane?

by Founder, Michelle Blakely


I love the business side of training. Love it. After thirteen years in the trenches, I learned a lot of things the hard way. That experience has been priceless. The systems I created and shortcuts I learned as the owner of Blakely FIT, are now of service to so many of my hard-working fellow fitness professionals. With See Jake and Jane Train, I am elated to share these lessons in a beautiful, systemized format. Our online learning module is perfect for both studios with employee trainers and independent personal trainers.

Our online business training course for gyms & personal trainers is called the Nine Week Turnaround (NWT). The NWT is a thoughtful, vetted, process for powerful and lasting improvements. We focus on a studio’s revenue, client intake and retention, marketing fodder and the education and training of your trainers. Our independent trainer version is a candid walk through the important and often neglected business components of a successful trainer’s career. Our tools provide a tremendous boost to a trainer’s income and elevate his/her respectability.

Included in every version of the NWT is The System. The System is a white-labeled app that streamlines the entire client and trainer documentation process offering a service like no other to your members and trainers.

We are honored to elevate fitness professionals by taking the tools that have taken us years to hone and hand them over. If you’d like to learn more, we’d be delighted to hear your story and needs. Email me personally today: michelle@seejakeandjanetrain.com

Question? Concern? Compliment? Idea for a post? We’re all ears.

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